Proximity Engine licenses its GPS Mobile technology to brands and companies looking to create a dynamic valued added app on their ideal clients mobile phone.
How this would work for a shopping mall or retailers.
Proximity Engine, using its existing mobile GPS technology, would create a branded app for a shopping mall that would achieve the following for its potential customers and its shops
The APP will have different login’s for the customer and the retailer.
The Customer
Step 1: customer downloads app, completes their profile (size, favourite colour, looking for, shopping preferences etc)
Step 2: customer can see all LIVE special deals by Location (closet stores) & compatibility of items wanted
Step 3: customer can filter their search for a specific item: by location, category, type, stores
Step 4: customer can get notification of LIVE offers when in or close to the store
Step 5: customer can see all product listing, product information, images, prices and reviews on the shops profile within the mobile app.
Step 6: customer can take action; buy product online, share with friends or add to wish list
Step 7: customer goes into the store to try it on!
Step 8: Purchase!
Example of how it would work:
A customer downloads the app, in profile she describes her preferred dress sense, eating habits and lifestyle. She indicated that she wants to be notified if offers over 50% come up on shoes, handbags and beauty products within 5km.
In her product offering; she will see 3 sections: location, desires and feature. Under Location it is all the deals that are closest to her. Under desires it lists all the most compatible deals to her style and preferences. Under feature it lists all the most liked products by the clients (or Westfield).
If she opens the app at home, she can filter the search by category, distance, colour, price, store, size, discount (e.g. Dress / within 10km / red / under $350 / size 12 / with at least 20% discount). Their will then be a list of products; or alternatives if less than 5 matches are found. She can than take action on their preferred by LIKE it, buy/share it or put a hold on it for 1hr (while she rides down to pick it up) or send a message to the store. SALE!
BONUS: At Christmas or birthday time, we can include a “Add to Gift list” for yourself (for people to buy for you) or friends & family (to buy for them).
For Retailer:
Step 1: Shop downloads the app or completes their profile online
Step 2: Retailer has control over loading offers (within agreed conditions with centre operator) – product, discount, image, info etc
Step 3: Retailer can monitor hits, actions and interest
Step 4: Retailer can interact with the buyers or reply to any questions
Example of how it works:
A store logs onto the website platform. They upload their items on special offer. They list the product category, the product name, price, colour, discount (e.g. Dress / red / $300 / size 10, 12, 14 / discount 30%). Each store can list 10 deals per day (as set by you). Their backend will show responses to the deals from potential clients and how it is being shared. The mobile app can allow for customer and retailer interaction, answering questions.
PLUS: The App always for news feed, promotions and upcoming events
Proximity Engine Mobi allows people to enhance their shopping experiences.
Discover more, contact info@proximityengine.mobi
